Turn Your Phone Into A Car Selling Machine
Russell Richardson is the #1 organic lead generation trainer in auto. He teaches car sales reps and whole dealerships to get their own buyers from social media.
Which One Sounds Like You?
RussFlipsWhips trains both sides of the business. Pick the door that fits where you're at.
I Sell Cars
You're on the floor and done waiting on ups. Learn Russ's social media system for car sales reps, starting with the free training.
Start Free Training →I Run A Store
You own or run a dealership and want a team that gets its own leads. See how we put a whole sales floor on social media.
See How It Works →- Featured on the Social Showroom Podcast
- 41.5M TikTok likes
- Trained dealers across North America
- 4.9M Instagram views in 30 days
The Free Live Social Media Masterclass
Russ teaches it live for car sales reps who are tired of waiting on ups. It's free, and he stays for questions at the end.
Wednesday, October 21st at 7:00 PM ET / 4:00 PM PT
The Next Class Is Being Scheduled
The last masterclass just wrapped and new seats open soon. Start with the free training now so you're ready for the next live date.
What Russ Teaches
Once you get the hang of it, your videos take about fifteen minutes a day, most of it while you're already at the store.
Your Customers Write Your Videos
Every question a buyer asks you is a video. The awkward ones work best, like negative equity or what their trade is really worth.
The Hook And The Ask
Open on the hook, never your name and store, because the first three seconds decide who keeps watching. Then ask for a comment.
Leads Off The Clock
Your videos answer the trade and payment questions at 11pm, and buyers message you while you're home. Those leads are yours, on top of the store's.
Work Your Book Of Business
Every video is a handshake with everyone you've ever sold, Russ says. When one of them needs a car again, you're the rep they think of.
Set Up Your Profiles
The early lessons walk you through setting up TikTok, Instagram, YouTube and Facebook. Russ built them for anyone who can unlock a phone.
Live Coaching On Your Videos
Everyone's first videos are rough, Russ's included. On live calls, he and his coaches pull up yours and tell you which part to fix.
From The Dealership Floor To 1.6 Million Social Media Followers
Russ started on the showroom floor like everyone else, waiting on ups and making cold calls. He got on social media before the rest of auto figured it out, and his months went from single-digit and up-and-down to consistent 30+ cars. Along the way he built the largest personal brand in car sales.
Now he teaches others to do the same. His students are closing more deals, and customers ask for them by name before they walk on the lot.
Students Are Closing More Deals Every Month
- 65 cars in one month · Corey
- 0 to 100K followers in 6 months · Andrea
- 47 cars with only 5,800 followers · Shawn
Dealers We've Worked With
1,000+ car sales reps and 150+ dealership teams trained on the RFW system.
Watch Russ Break Down The Whole System, Free
The same training his students start with. No cost, watch it on your phone tonight and post something tomorrow.
Start The Free Training →The 5-Minute Strategy For Your Store
What happens to a dealership when the sales floor builds its own audience.
4-Page Briefing
Run A Store? Take The Numbers To The One Who Signs Off
A short, plain briefing built to forward straight to your GM or owner. It covers what this does to a floor and what it takes to roll out.
What's Inside
- What a floor full of posting reps is worth in units
- A real dealer group's numbers, start to finish
- The 4-part rollout, week by week
- Where the training fits around a full sales schedule
Pick Where You Start
If you sell cars, start with Russ's free live class. If you run the store, see what happens when the whole floor posts.
Next live class: Wednesday, October 21st at 7:00 PM ET / 4:00 PM PT